Visual Codes
Vaughan Group is embarking on a new initiative to further enable paperless transmission of information. Visual codes are designed to be attached, stuck, glued, or printed on objects, making those products smarter, adding relevant information or linking the viewer directly to relavant information in cyberspace, significantly reducing the need for paper and printing.
By incorporating visual codes into existing advertising and stationery, users' mobile phone web browsers can be directed to virtually anything – from dedicated web pages or websites to e-coupons, games, promotional videos, surveys, contests and much more.
This eco-friendly system of communication enables a wealth of information that benefits consumers in the real world without increasing the need for traditional paper-based and print-based processes.